
At First Mode, our group provided services in brand development, campaign support, and departmental infrastructure. I oversaw graphic design, web design, media production, and printed materials.
Several of the work samples showcased below involved small to mid-sized external teams. Often as the main in-house point-of-contact, I was responsible for creative direction, project management, and implementation. Example projects include branded videos, corporate photography, a website redesign, and the brand’s overall (and ever-evolving) visual language.
The First Mode brand has since been acquired by Cummins.











